The ancient charm of the Itria Valley:
the “Valle dei Trulli”


The time has come to unplug from your daily routine and stress, leaving behind frenetic rhythms and tiredness. Slow down for once and enjoy the multi-sensory experience of this trip, immerse yourself in the nature and culture of the Itria Valley, an enchanting land with immense expanses of red earth, olive trees and vineyards, dotted with typical trulli that go date to ancient times.

day 1

The "Boot Heel": Apulia

Welcome to Puglia, a sun-kissed region in the Italian “Tacco dello Stivale”, offering beautiful villages, crystal clear sea, unspoilt nature, Baroque architecture and UNESCO World Heritage sites.

Only in a land rich in sunshine, culture, history and traditions can the cult of healthy eating be born; just think of the famous orecchiette, caratelli, herbed taralli and tasty Apulian wines.

A place where time passes slowly, immersed in scents and flavours from other times.

day 2

By vintage car from Ostuni to Martina Franca

Rev up your beautiful vintage car and head to Ostuni, crossing centuries-old olive groves and wheat fields alternating with acres of Primitivo and Negramaro vines.

Ostuni is among the brightest villages in all of Puglia thanks to its splendid old town entirely painted in white with quicklime.

Cisternino, one of the most beautiful villages in Italy, is instead ideal for a leisurely stroll through the alleys of the medieval centre paved with “chianche” while you follow the scent of grilled meat served by butchers that become restaurants.

A worthy round up to this wonderful day is Martina Franca, an elegant baroque town in the heart of the Itria Valley, surrounded by olive trees, trulli and vineyards.

day 3

Alberobello and Polignano: "in the blue painted blue"

Get ready to experience another truly unique day full of romantic magic in the “Valle dei Trulli”. Alberobello, the pride of the Itria Valley, with its 1500 trulli is rightly considered the “capital of trulli” and thanks to that particular architectural feature has been included by UNESCO in the World Heritage Site.

Walking through the typical cone-shaped buildings and through the narrow streets full of small stores and craft shops is like walking in a real postcard where every alleyway is an emotion to be discovered.

Then it will be time for Polignano a Mare, a beautiful seaside town famous for its cliffs overlooking the historic centre; for the panoramic terraces where your gaze and thoughts will be lost “in the blue painted in blue” in a land that was the birthplace of the famous singer-songwriter Domenico Modugno.

To fully enjoy the charm of Polignano you cannot miss a boat trip to discover caves and coves, in one of the most beautiful coastal landscapes of Puglia.

day 4

Grottaglie and Locorotondo, among ceramics and unforgettable views

Grottaglie is a village with an ancient soul and a heart of fine ceramics, made of colourful streets and alleyways, which offers the possibility of beautiful walks, taking in the typical atmosphere of ancient villages.

In its historic centre there are countless monuments and places of interest including the Episcopal Castle, which houses the Museum of Ceramics, the medieval Church Matrix and the unmissable District of Ceramics, a hub of craftsmanship and production of ceramics in Puglia. Here expert potters have developed in mills and underground places a flourishing artisan activity that is now recognized and appreciated all over the world.

To complete this experience, you have the option of visiting a real workshop where you can work on ceramics and discover the creations of local craftsmen, learning their local techniques and experimenting with the production of ceramics typical of the region.

You will continue on to Locorotondo, one of the most beautiful villages in Italy, known for the “cummerse”, typical houses with a sloping roof and for the incredible panorama that can be admired from its viewpoint: the Itria Valley with its 20.000 trulli!

day 5

Matera in Calessino Bee

Board a delicious Calessino Bee to continue your “slow experience” in Matera, a city famous all over the world for its “Sassi” and for its ancient rock churches, declared a World Heritage Site by UNESCO.

You will have fun on this pleasant vehicle following an itinerary through “the Stones” and the historic centre of Matera, with some stop offs and visits during the route. You will then stroll through the artisans’ workshops inside cave houses, to discover ancient traditions, and techniques for woodwork, terracotta and tuff.

day 6

Goodbye until the next experience

During your last Apulian day you can still enjoy a few hours of relaxation to crown an emotional and multi-sensory experience that you will always carry in your heart, thanks to one of the activities offered at the Masseria to learn the secrets of regional cuisine:

Hands in Pasta
You will visit a 1600s Masseria farm house that today houses a farm to take a cooking lesson to learn how to recognise and use different types of wheat and cereals, as well as grinding and kneading.

Wine tasting
A lesson on the production process of Apulian wine that will take you on a sensory journey through the flavours of the Itria Valley through the tasting of 5 wines.

Valle d'Itria

Valle d'Itria, Martina Franca, TA, Italia


Ostuni, BR, Italia


Alberobello, BA, Italia

Polignano a Mare

Polignano a Mare, BA, Italia


Matera, MT, Italia


Locorotondo, BA, Italia

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The ancient charm of the Itria Valley:
the “Valle dei Trulli”

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